Before building a $1billion company, how about getting to $1M ARR? That’s the advise from my mentor as she tempered my ambitions and reminded me how to lay the proper foundation. Reaching the coveted $1M ARR milestone is a a big deal. It signifies not only financial stability but also […]
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Key Metrics for Finance Leaders and Private Equity Sponsors Congrats, you’ve been taken private for a healthy premium. Things will be a little different now for your growing company. In a private equity-sponsored company, the CFO must vigilantly monitor various key metrics to ensure financial health and operational efficiency. These […]
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Tough Industry for Some Making stuff is hard and if ever there’s a difficult industry, it’s manufacturing. In software, we typically have gross margins in the 80% range which means operating margins can be healthy when you have scale. Contrast this to my CFO friends in the manufacturing industry who […]
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Attention all Startup CEOs, Venture Capitalists, and Finance, Accounting, Sales, and Marketing Teams! Tired of sifting through endless spreadsheets and complex reports to get a comprehensive understanding of your company’s performance? Look no further! We have the perfect solution for you: Strativ’s new Financial Insights Infographic. We developed a visually […]
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Bridging the Gap Between Two Key Execs “What’s my budget?” asks the CMO. “You spend way too much money” replies the CFO. It’s a tug of war between the CMO and CFO sometimes and the roles of the Chief Marketing Officer (CMO) and Chief Financial Officer (CFO) often seem to […]
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The time difference, the late nights, and the questions of whether a journal entry is correct or not, it’s not fun working remotely with accounting teams. And if people start turning off their cameras during meetings, it’s not a good sign regarding team engagement. Maintaining high team engagement and meeting […]
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Part 1 of 4 Welcome to our four-part series titled “You Just Raised 100 Million, Now What?”, here we’ll guide you through the processes and considerations as we proceed officially to close the Series C round and grow the business. Before we finalize the paperwork and close the round, there […]
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Coupling Marketing, Sales Metrics, and AE Projections with a Cushion When public companies report earnings and their stock shoots up 10% in a day, it’s fantastic. Hitting and Exceeding your ARR bookings target is great, it builds confidence and makes everyone feel great. When public tech companies miss earnings…ouch… the […]
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Part 1 of 4: Surviving Your First Audit As you scale and add more financing, it will be time to prepare for your first audit. I typically push back on banks when they require an audit as it’s a major undertaking. There comes a point however when you are seeking […]
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Part 4 of 4 of Getting Through Your First Audit Congrats, you are close to the finish line with your first official audit. It’s time to review the draft of the audit report. The report outline will typically follow this format (you will probably memorize it soon): “In our opinion, […]
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